Five Social Media Marketing Myths

Guest post by Ashley Madonna


Some businesses have constructed marketing myths, which keep them from venturing into the world of social media. If you are a small or medium sized business, you should take advantage of the valuable marketing resources that are available to you on your computer. Here are some common myths people believe about Social Media Marketing.

Myth #1: My Customers Are Not on Social Media

No matter your business, you have potential customers online at this moment waiting to hear about your services. Social networking is a true cultural phenomenon with every demographic represented on one or more sites. If you are willing to reach out, social media can greatly influence your customer base.

Myth #2: Social Media is Like Talking to a Wall

This comment is just incorrect. Social Networking is alive and well and is a great way to reach customers with a need for your products or services.  With our products like SocialCentiv, you can turn conversations into customers.

Myth #3: I Can’t Measure the Impact of Social Media on my Business

Your social media marketing can be measured through SocialCentiv. We have found that SocialCentiv customers saw an average conversion rate of 16% on offer landing pages and a 33% conversation rate on referral landing pages. You cannot deny the power in those numbers!

Myth #4: I don’t have the time to manage Social Media Accounts

If you feel that you are already too preoccupied with your business to worry about finding new customers, let us do the work. SocialCentiv knows that some networking forms like blogging can be difficult and time consuming. But with our services, you can take the time and difficulty out of social media marketing.

Myth #5: Social Media is Hard Work

This one is true, there is a lot of work that goes into producing a successful social media marketing campaign, but you do not have to work alone. SocialCentiv is an invaluable tool for small businesses with endless benefits.

If you are interested in learning more about the importance of social media marketing, you can sign up for a free account at to begin finding new customers and nurturing leads today!